Nancy and I went to the Progressive Motorcycle Show in Cleveland last year and I grabbed this wonderful book from the Indian display while wandering around. I’ve never really wanted a modern Indian motorcycle but this design was too good to leave sitting there. Tons of good imagery, bold typography (grungy sans-serif with an old-school script FTW!) all wrapped in a simple layout. That’s my kind of promotional piece. Check it out!
Now, doesn’t that make you want to run down to the nearest dealership and fork over $20,000 and ride one home? It sure does for me.